Markets

IQOS: USA launch

For exclusive coverage on every aspect of the IQOS USA launch, visit our “IQOS US” section. Feburary 2024 Old Friends x New Foes: As the IQOS US

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The US: Tobacco Market

Tobacco Market Size: Feburary 2024 At the CAGNY conference, Altria stated that there were 52Mn nicotine (tobacco) users in the US in 2023 (i.e. 1Mn

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Egypt: Tobacco Market

Egypt is home to 18Mn smokers and is the world’s 7th largest cigarette market by volume (~94Bn sticks a year). Only Philip Morris International (PMI) and

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China: E-cigarette Market

Although invented and mostly produced in China (more than 90% of the global supply), e-cigarettes have never been popular in China until 2018/19. A combination

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Pakistan: Tobacco Market

Pakistan is the world’s fifth-most populous country with a 240Mn population. With an average age of 21 years and 2% annual population growth, Pakistan is

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Russia: Tobacco Market

Philip Morris International (PMI), British American Tobacco (BAT) and Japan Tobacco (JT) are among the largest foreign companies operating in Russia. Actually, a recent study

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