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Beyond Nicotine: Altria

By Tobacco InsiderIn All, altria, companies, TRENDINGPosted

January 2026: Altria Advances Non-Nicotine Expansion Strategy As part of its 2028 Enterprise Goals, Altria plans to expand into non-nicotine categories, targeting broad commercial distribution of at least five products by 2028. The company is continuing to test a range of concepts and products developed both internally and in partnership...

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