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IQOS USA: FDA Review

By Tobacco InsiderIn All, iqosPosted

October 2023 Projecting a faster path to the break-even in the USA with IQOS ILUMA, Philip Morris International (PMI) will refrain from investing heavily on the initial US launch that will take place with (the old generation) IQOS3 device (internal heating with a blade). IQOS ILUMA (without a blade) uses...

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